Shoppers are more likely to purchase from brands that deliver personalized experiences
McKinsey
Consumers want more transparency into how retailers use their personal information
Salesforce
Customers abandon their carts because they were asked to create an account, hindering the frictionless experience
Shopify
The retail landscape has undergone a dramatic evolution, with consumers now driving the rules of engagement. They seek experiences that transcend physical and digital boundaries, are unified across all channels, and prioritise convenience. This is especially crucial in an era defined by digital transformation and the abundance of digital touchpoints. Success lies in your ability to deliver effortless and secure shopping experiences at scale.
Integrate omni-channel effortlessly |
Deliver convenience at its core |
Establish brand loyalty
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Seamlessly unify the customer journey across online, in-store, mobile, and other digital touchpoints. Leverage our user-centric identity journey and multi-branding capabilities for consistent, frictionless interactions across all channels. | Simplify shoppers’ identity verification processes with user-friendly social registration and login options. Support passwordless options like Single Sign-On (SSO), reducing the need for multiple credentials management. |
Implement advanced security layers like Multi-Factor Authentication (MFA) and robust consent management to safeguard customer data and privacy, fostering trust and brand loyalty in the process. |
Delivering customized shopping experiences is essential, but it demands careful consideration to avoid becoming excessively intrusive. Achieve hyper-personalization with progressive profiling – gather better customer data during their digital journey and build richer customer profiles, all while fostering trust and reducing cart abandonment.
Leverage progressive profiling
Centralise all shopper profile data into a unified view, leveraging advanced CIAM capabilities. This empowers you to efficiently store, manage, and gain a comprehensive overview of your customers. As a result, you can guarantee a consistent experience to each individual while also accessing the right reporting data for informed business decisions.
Is your retail organization keeping up with the latest data privacy regulations?
With a cloud-based solution like the Thales OneWelcome Identity Platform, simplify and streamline how you connect and collaborate with your business partners and suppliers and ensure efficient operations without compromising security.
Create efficient, scalable partner ecosystems with improved collaboration |
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Facilitate seamless onboarding for partners, vendors and suppliers |
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Increase productivity by delegating user administration in your partner organisation |
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Manage, scale and automate temporary access for temporary and gig workers |
Become customers’ preferred brand with modern CIAM
Learn how you can navigate the increasingly complex data regulation landscape
Global fashion retailer chose Thales OneWelcome Identity Platform to centrally manage their customer identities and to create a better user experience.
Date and Time of webinar
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